Why
don't Americans support
Black businesses?
Do we accept negative
stereotypes about Black
businesses?
Or is it because the
businesses in the Black
community
are not owned
by Black people?
Will 'self-help
economics’ work in the
Black community?
The Pledge. The Experiment.
The Study.
The
Andersons’ attempt to live off Black business will serve as the basis of a landmark study. They will maintain a detailed account – including the original unmet need, the search for the product or service, the actual purchases or investments, and the quality and pricing relative to a ‘typical’ expenditure.
EE will also be tracked and monitored documentarily.
The Empowerment Experiment researchers will use the data from the Andersons’ reports and other supplementary sources to track the amount of money spent in the Black community that would not have been otherwise; the number of companies affected that would not have been otherwise; and the neighborhoods indirectly invested in that would not have been otherwise. They will perform statistical modeling, correlation and regression analyses to predict and measure probable exponential economic impacts when the Anderson Experiment is scaled and practiced by hundreds and thousands of like–situated, like–minded families.
In the final analysis, they will arrive at creative, viable, practicable, intellectually sound, politically relevant solutions and insights that can be immediately activated by Black businesses, professionals, and those who want to support them. With your help and input,
The Empowerment Experiment can produce an historic study on Black business and economic empowerment – a new classic to be taught in history classes and business schools for decades to come.
